Senior Director, Marketing Operations
Core
Lead a global team defining and running the operational backbone, technology strategy, and operating cadence for Global Marketing, bridging executive vision with scalable execution.
Role type
Senior Director, Marketing Operations
Builds
Global MarTech architecture, automated revenue workflows, and AI-driven marketing strategies.
Domain
B2B SaaS / Cybersecurity / Enterprise Marketing Technology
Required skills
Enterprise MarTech strategy, AI roadmap definition, IT partnership, data governance, change management, vendor management, budget ownership, global team leadership
Preferred skills
Generative AI implementation, predictive modeling, agentic AI use cases
Technologies
Salesforce, Marketo, HubSpot, Snowflake, Segment, BI tools
Responsibilities
Define and execute Marketing's long-term AI strategy; Transition AI from pilots to production workflows; Assess and modernize enterprise MarTech landscape; Co-architect Joint Marketing–IT Roadmap; Ensure seamless integrations across marketing automation, CRM, CDP, and BI tools; Establish enterprise-grade SLAs and regulatory compliance; Translate business goals into multi-year operational plans; Lead cross-functional transformations; Drive change management for new processes and tools; Track operational KPIs and lead scoring strategies; Manage global vendor consolidation; Architect lead-to-revenue funnel; Direct marketing automation at scale; Establish data hygiene processes
Seniority
Senior Director, executive-level leadership