Field Marketing Manager, Central Eastern Europe
Core
Shape, develop, and execute the integrated marketing plan for the Central Eastern Europe (CEE) region to drive pipeline and growth.
Role type
Senior Field Marketing Manager
Builds
Regional marketing plans, omnichannel programs, and joint partner strategies
Domain
Cybersecurity / Enterprise Technology
Deliverable
product features
Required skills
B2B marketing strategy, omnichannel marketing, account-based marketing (ABM), partner/channel marketing, demand generation, data analytics, stakeholder influence, project management
Preferred skills
CEE language fluency, AI-driven marketing tools experience
Technologies
Salesforce, Marketo, CRM, marketing automation systems
Responsibilities
Own and develop the integrated marketing plan for the CEE region; Partner with Regional Sales Directors to shape GTM priorities; Define and lead integrated omnichannel programs; Shape regional customer and executive engagement; Develop joint marketing strategies with channel partners; Drive cross-functional alignment across Sales, Channel, and EMEA Marketing teams; Own the measurement and optimization of regional marketing performance
Seniority
Senior, hands-on IC