Field Marketing Manager, Central Eastern Europe
Core
Develop and execute data-driven integrated marketing plans for the Central Eastern Europe (CEE) region to drive pipeline growth and support platformization.
Role type
Senior Field Marketing Manager (Regional)
Builds
Regional marketing strategies, omnichannel campaigns, partner co-marketing programs, and executive engagement initiatives.
Domain
Cybersecurity / Enterprise Technology / B2B
Deliverable
product features
Required skills
B2B marketing strategy, omnichannel campaign management, account-based marketing (ABM), partner channel management, demand generation, data analytics, stakeholder influence, project management
Preferred skills
CEE language proficiency, experience in cybersecurity or enterprise tech, AI-driven marketing tools expertise
Technologies
Salesforce, Marketo, CRM systems, marketing automation platforms, reporting dashboards
Responsibilities
Own the CEE integrated marketing plan translating EMEA strategy into regional execution; Partner with Regional Sales Directors to shape GTM priorities and investment decisions; Lead omnichannel programs across digital, social, partner, and in-person channels; Develop joint strategies with channel partners managing MDF investments; Drive cross-functional alignment across Sales, Channel, and EMEA Marketing; Measure and optimize regional marketing performance using data and AI insights.
Seniority
Senior, hands-on IC with strategic influence
