Marketing Manager, Ischemic (Shanghai)
Core
Develop marketing strategies to capture and broaden Stryker's market share in existing and potential markets and drive revenue growth for medical device products.
Role type
Senior Product Marketing Manager (Medical Devices)
Builds
Product marketing strategies, field and digital marketing campaigns, physician training programs, and market research insights.
Domain
Medical Devices / Healthcare
Deliverable
product features
Required skills
Product lifecycle management, go-to-market strategy, market research, project management, team leadership, BD partnership development
Preferred skills
Digital marketing, MBA, tender bidding experience
Technologies
MS Office suite (Word, Excel, PowerPoint)
Responsibilities
Direct product management through the entire product life cycle; Develop product marketing strategies including positioning and pricing; Design and lead field and digital marketing campaigns; Lead market research to identify customer needs and opportunities; Oversee development of marketing communication materials; Perform project management duties including budgeting and reporting.
Seniority
Senior, hands-on IC with people management