Senior Manager, Digital and Data Solutions
Core
Senior leadership role bridging business divisions and digital/data capabilities to drive client intelligence, activation, and omnichannel experiences.
Role type
Senior Manager, Digital and Data Solutions
Builds
Digital & Data operating model, capability roadmaps, data transformation agenda, and omnichannel client experiences
Domain
Retail/Luxury Digital Transformation & Data Strategy
Deliverable
product features | dashboards & analysis | client delivery
Required skills
Strategic thinking, stakeholder management, digital strategy definition, data governance, team leadership, CRM strategy, marketing automation, product lifecycle management, vendor management
Preferred skills
Retail/luxury environment experience, Salesforce Marketing Cloud, WhatsApp/WeChat messaging channels, data analytics platforms
Technologies
Salesforce Marketing Cloud, WhatsApp Business API, WeChat Official Accounts, Mini Programs, Digital Asset Management (DAM)
Responsibilities
Shape and evolve the Digital & Data operating model; Sponsor the Data Transformation program; Oversee digital activation and product development; Manage strategic technology and agency partnerships; Coach and influence a multidisciplinary team of five direct reports
Seniority
Senior, hands-on IC with people management