Associate Director, Marketing Technology
Core
Strategic IT partner to global Marketing leadership, driving technology initiatives, AI adoption, and digital transformation to enable business objectives and customer engagement.
Role type
Associate Director, Marketing Technology (Strategic IC)
Builds
Marketing technology products, AI-powered solutions, and digital capabilities for global marketing operations.
Domain
Healthcare / Life Sciences (Pet care, water safety, agriculture) + Marketing Technology
Deliverable
production ML models | product features
Required skills
Strategic planning, IT portfolio management, MarTech ecosystem expertise, AI strategy & governance, stakeholder management, budgeting, Agile product ownership, change management
Preferred skills
Cloud-based software environment experience, leading virtual teams, financial acumen, AI platform integration (Salesforce Einstein, Google Gemini, Microsoft Copilot)
Technologies
Marketing Cloud, HubSpot, Marketo, Salesforce, CDP, generative AI, predictive analytics, AI automation platforms
Responsibilities
Partner with Marketing and IT leadership to define and prioritize technology projects; serve as primary IT point of contact and trusted advisor for Marketing; lead the evaluation, adoption, and governance of AI tools and platforms; translate AI capabilities into actionable business value; manage annual budget and strategic planning processes; resolve service escalations; promote IT services and capabilities to the business.
Seniority
Senior, hands-on IC with leadership responsibilities