CareerPlan

Associate Director, Marketing Technology

Westbrook, MEFull-time$160k–$190k2026-06-23 → 2026-11-11
Hybrid

Core

Strategic IT partner to global Marketing leadership, driving technology initiatives, AI adoption, and digital transformation to enable customer care solutions.

Role type

Senior IC Associate Director, Marketing Technology

Builds

Marketing technology products, AI-powered workflows, and strategic IT capabilities for global marketing teams

Domain

Healthcare technology / Marketing Technology (MarTech)

Deliverable

production ML models

Required skills

Strategic planning, IT leadership, MarTech ecosystem expertise, AI governance, stakeholder management, budget management, portfolio prioritization

Preferred skills

Cloud-based software environment experience, virtual team leadership, Agile product ownership, financial acumen

Technologies

Marketing Cloud, HubSpot, Marketo, Salesforce Einstein, Google Gemini, Microsoft Copilot, CDP, predictive analytics, generative AI

Responsibilities

Partner with Marketing and IT leadership to define and prioritize technology projects; Serve as primary IT point of contact and trusted advisor for Marketing; Champion evaluation and adoption of AI tools and platforms; Translate AI capabilities into actionable business value; Support service delivery escalations; Represent IT in promoting services and capabilities; Facilitate cross-functional communication on business unit requests and initiatives

Seniority

Senior, hands-on IC with leadership responsibilities