Creative Strategist
Core
Sole creative owner of brands being tested daily to decide if they are worth scaling into a $100M business.
Role type
Creative Strategist (DTC growth)
Builds
Paid ad creatives and briefs for Direct-to-Consumer brands
Domain
E-commerce / Direct-to-Consumer / Performance Marketing
Deliverable
product features
Required skills
Direct response copywriting, ad account data analysis, TikTok/Instagram trend awareness, team direction (designers/editors/creators), AI tool fluency
Preferred skills
Native English speaker, startup ownership mindset
Technologies
Claude, ChatGPT, MCP (via careerplan.io/jobs/DA-006-1A-279-creative-strategist-at-zyg)