Creative Strategist
Core
Sole creative owner responsible for ideation, scripting, and briefing of paid ads to scale a DTC brand from $10K to 9 figures.
Role type
Senior Creative Strategist (Performance Creative)
Builds
High-converting ad scripts, creator briefs, and creative concepts for TikTok, Instagram, and organic feeds.
Domain
Direct-to-Consumer (DTC) eCommerce growth
Required skills
Direct response copywriting, ad account data analysis, trend forecasting, team management, AI tool fluency, creative ideation
Preferred skills
Experience scaling brands, understanding of performance marketing metrics
Technologies
TikTok, Instagram, Claude, ChatGPT
Responsibilities
Research and write high-converting ad scripts, analyze ad account data to derive new creative angles, stay ahead of social media trends, collaborate with editors and media buyers
Seniority
Senior, hands-on IC