B2C Go-to-market
Core
Identify winning consumer brands, design D2C go-to-market strategies, and execute high-velocity growth for dozens of future partners on an Agentic Operating System.
Role type
Senior Go-to-Market Operator (D2C/E-commerce)
Builds
Direct-to-Consumer brands and their growth engines
Domain
E-commerce / Direct-to-Consumer / Agentic AI
Deliverable
product features
Required skills
D2C/E-commerce strategy, Brand Management, Product Marketing, Business modeling, Project management, Data analysis, AI tool configuration
Preferred skills
Founder/GM track record, Shopify mastery, CRO expertise
Technologies
Shopify, Excel, Sheets, AI tools
Responsibilities
Navigate brand funnels to identify founders and products with winning DNA; Define D2C strategy including value props and creative briefs; Design business models and monetization strategies; Monitor monthly launches and analyze performance data; Maintain rigorous documentation of tests and insights; Refine agentic workflows with R&D. (via careerplan.io/jobs/DA-006-66-A6F-b2c-go-to-market-at-zyg)