Custom Software Engineering Consultant
Core
Execute, test, and optimize end-to-end marketing campaigns using Eloqua and Adobe Campaign Classic to ensure data accuracy, compliance, and performance.
Role type
Marketing Operations Specialist (Campaign Management)
Builds
Marketing campaigns, customer journeys, and automated workflows
Domain
Digital Marketing / Marketing Technology
Deliverable
product features
Required skills
Eloqua, Adobe Campaign Classic, SQL, JavaScript, HTML, CSS, Data Analysis, A/B Testing, Compliance
Preferred skills
UX/UI Design, Digital Marketing Strategy, Ticketing/Request Management Tools
Responsibilities
Conduct campaign reviews to understand objectives and segmentation; Execute QA testing across channels (Email, SMS, Push, etc.); Validate data integrity and customer journey automation; Optimize campaign performance and conversion rates; Support A/B testing efforts; Maintain documentation of testing processes and issue resolutions.
Seniority
Mid-Senior, hands-on IC