Market Research Analyst | Market Intelligence
Core
Transform data into actionable insights to drive strategic business decisions, product development, and go-to-market strategies for U.S.-based organizations. (via careerplan.io/jobs/9A-00E-7E-E64-21-605-market-research-analyst-market-intelligence)
Role type
Senior Market Research Analyst (Market Intelligence)
Builds
Executive reports, dashboards, and strategic recommendations
Domain
SaaS, Retail, eCommerce, Consumer Goods, Technology, Digital Services
Deliverable
dashboards & analysis
Required skills
Market research, competitive analysis, consumer behavior analysis, quantitative research, survey design, data analysis, customer segmentation, pricing analysis, trend analysis, business intelligence
Preferred skills
SQL, AI-powered research tools, customer journey mapping, product marketing
Technologies
Microsoft Excel, Power BI, Tableau, Google Sheets, Looker Studio, SQL, Google Analytics 4, Qualtrics, SurveyMonkey, Statista, Similarweb, SEMrush, HubSpot CRM, Salesforce, ChatGPT, Claude, Gemini, Microsoft Copilot
Responsibilities
Conduct qualitative and quantitative market research to identify industry trends and growth opportunities; Analyze market size, competitive landscape, and customer behavior; Design and execute research projects including surveys, interviews, and focus groups; Collect, clean, and interpret large datasets to generate business insights; Develop customer segmentation models and buyer personas; Monitor competitor activities and industry developments; Prepare executive reports and strategic presentations; Support go-to-market strategies and pricing decisions.
Seniority
Mid-Senior, hands-on IC
