Market Research Analyst | Market Intelligence
Core
Transform data into actionable insights to drive strategic business decisions, product development, and go-to-market strategies for U.S.-based organizations.
Role type
Senior Market Research Analyst (Market Intelligence)
Builds
Executive reports, dashboards, and strategic recommendations for product and business growth
Domain
SaaS, Retail, eCommerce, Consumer Goods, Technology, Digital Services
Deliverable
dashboards & analysis
Required skills
Market research, competitive analysis, consumer behavior analysis, quantitative research, survey design, data analysis, customer segmentation, pricing analysis, trend analysis, business intelligence, market sizing, buyer persona development, strategic planning, executive reporting, data interpretation, statistical analysis, forecasting, KPI reporting, critical thinking, problem solving (via careerplan.io/jobs/9A-00E-7E-E64-14-604-market-research-analyst-market-intelligence)
Preferred skills
SQL, data visualization, AI-powered research tools, pricing strategy, customer journey mapping, product marketing
Technologies
Microsoft Excel, Google Sheets, Power BI, Tableau, Looker Studio, SQL, Google Analytics 4, Qualtrics, SurveyMonkey, Typeform, Statista, Similarweb, SEMrush, Ahrefs, Crunchbase, CB Insights, Google Trends, LinkedIn Sales Navigator, HubSpot CRM, Salesforce, ChatGPT, Claude, Gemini, Microsoft Copilot, Perplexity AI
Responsibilities
Conduct qualitative and quantitative market research to identify industry trends and growth opportunities; Analyze market size, competitive landscape, and customer behavior; Design and execute research projects including surveys, interviews, and focus groups; Collect, clean, and interpret large datasets to generate business insights; Develop customer segmentation models and buyer personas; Monitor competitor activities and industry developments; Collaborate with cross-functional teams to support go-to-market strategies and pricing decisions; Prepare executive reports and strategic recommendations; Identify business risks and market gaps through analytics; Utilize AI-powered tools to improve research efficiency
Seniority
Mid-Senior, hands-on IC
