Product Marketing Manager
Core
Develop product positioning, value propositions, and messaging for complex aerospace and defense technologies to drive customer engagement and business growth.
Role type
Product Marketing Manager (B2B/B2G Aerospace & Defense)
Builds
Product marketing materials, go-to-market strategies, and sales enablement tools for spacecraft components and remote sensing systems.
Domain
Aerospace, Defense, National Security, Space Technology
Deliverable
product features
Required skills
Product marketing strategy, B2B/B2G sales enablement, technical narrative creation, graphic design (Adobe/Figma), market research, CRM management, project management
Preferred skills
Aerospace/satellite technology experience, government acquisition process knowledge, geospatial imagery understanding, storytelling
Technologies
Adobe Creative Suite, Figma, Salesforce, HubSpot
Responsibilities
Develop product positioning and messaging frameworks; create and maintain technical marketing assets; support go-to-market execution for new launches; manage lead pipeline performance; conduct market and competitive research; coordinate cross-functional marketing initiatives.
Seniority
Mid-Senior, hands-on IC