Category & Commercial Strategy Manager
Core
Architect macro commercial strategy and activation for specialty retail environments (brick-and-mortar, independent, eCommerce) to drive revenue, profitability, and long-term category growth for Science Diet in Australia & New Zealand.
Role type
Senior Category & Commercial Strategy Manager
Builds
Retail channel growth strategies, 7P plans, and revenue growth management initiatives for pet nutrition products.
Domain
FMCG / Pet Nutrition / Retail Strategy
Deliverable
product features
Required skills
Category management, Revenue Growth Management (RGM), P&L management, market diagnosis, competitor benchmarking, data analysis (Unify, Tableau), stakeholder engagement, strategic pricing, portfolio management
Preferred skills
Experience in commercial/trade marketing, FMCG industry background, Google Suite/Excel proficiency
Technologies
Unify, Quantium, Tableau
Responsibilities
Own the formal Category Vision for Science Diet in ANZ; translate category vision into actionable 7P guidelines tailored by retail environment; lead category-level Revenue Growth Management (RGM) initiatives; conduct deep monthly retail data analysis and competitor benchmarking; manage monthly performance discipline and corrective actions; partner with Brand and Customer Development Teams on major customer-specific activations.
Seniority
Senior, hands-on IC