Account-Based Marketing Manager
Core
Build and run Fieldwire's account-based marketing strategy from the ground up to create pipeline, accelerate revenue, and strengthen alignment across the go-to-market organization.
Role type
Account-Based Marketing Manager (hands-on IC)
Builds
Coordinated multi-channel ABM programs targeting high-priority accounts in construction and field operations
Domain
B2B SaaS / Construction Technology
Required skills
ABM strategy, 6sense platform, intent data management, target account list building, multi-channel campaign execution, sales alignment, performance metrics tracking, budget management
Preferred skills
Construction tech experience, multi-market campaign execution, revenue attribution platforms, LinkedIn Ads, intent-based audience targeting
Technologies
6sense, Marketo, Salesforce
Responsibilities
Own the 6sense platform day to day, manage intent data, build audiences, monitor account engagement signals, define and refine ICP, design and execute multi-channel ABM campaigns, align with sales teams on target accounts, collaborate on account-specific assets, track ABM performance metrics, manage budgets
Seniority
Mid-Senior, hands-on IC