Sr Director, Marketing
Core
Strategic leader of the Marketing organization driving market awareness, preference, and inbound demand for a SaaS platform within hospital, health system, and ambulatory surgery center (ASC) markets.
Role type
Senior Director, B2B Healthcare Technology Marketing
Builds
Unified marketing strategy, go-to-market execution, and market credibility for a SaaS platform in the healthcare ecosystem.
Domain
Healthcare Technology / SaaS
Deliverable
product features
Required skills
B2B marketing strategy, healthcare technology domain expertise, SaaS marketing, go-to-market execution, stakeholder management, team leadership, thought leadership development, commercial enablement, cross-functional collaboration
Preferred skills
Master's degree, experience scaling marketing organizations, influence without authority
Technologies
SaaS platforms, EMR ecosystems
Responsibilities
Design and lead unified marketing strategy; establish scalable segmentation and positioning; partner with Product Management for launches; build marketing capabilities for commercial teams; establish market credibility with executive and clinical leaders; shape company market identity and narrative; coach and recruit top talent.
Seniority
Senior, hands-on IC with leadership responsibilities