NA Commercial Marketing Manager (Capital Equipment)
Core
Support strategic marketing initiatives and commercial execution for Low Temperature Sterilization (LTS) capital equipment to increase market share and revenue for healthcare providers.
Role type
Commercial Marketing Manager (Capital Equipment)
Builds
Marketing plans, sales collateral, product launch materials, and customer engagement programs for LTS capital solutions.
Domain
Healthcare equipment / Medical Technology
Deliverable
product features
Required skills
Strategic planning, market research, sales enablement, cross-functional collaboration, product launch support, customer insights, forecasting, demand planning, content development, brand stewardship, event coordination
Preferred skills
Experience with Salesforce and Power BI
Technologies
Salesforce, Power BI
Responsibilities
Develop and implement U.S. marketing plans for Low Temperature Sterilization capital; Collaborate with Sales to create marketing tools and training materials; Coordinate with Global Marketing, R&D, and Regulatory teams for product positioning; Collect and organize Voice of Customer feedback; Manage forecasting and demand planning; Produce marketing content including brochures, presentations, and videos; Support go-to-market planning for new product launches; Ensure compliance with brand guidelines and regulatory requirements.
Seniority
Mid-level, hands-on IC