Sr. Demand Generation Associate, Life360 Ads
Core
Building the lead generation system and processes for Life360 Ads to connect advertisers with sales teams.
Role type
Senior Demand Generation Associate (Marketing Operations)
Builds
Lead generation infrastructure, landing pages, and campaign tracking for the Life360 Ads business.
Domain
B2B Advertising / Digital Marketing
Required skills
B2B demand generation, HubSpot, Salesforce, SEO, paid search, LinkedIn Campaign Manager, AI tools, data analysis
Preferred skills
Lead scoring, account-based marketing, AI search optimization
Technologies
HubSpot, Salesforce, Google Analytics, Google Search Console, LinkedIn Campaign Manager
Responsibilities
Build lead processes and handoffs between marketing and sales; manage website and landing page operations; execute SEO and AI search strategies; run paid search and LinkedIn campaigns; manage email and LinkedIn campaign operations; create tracking dashboards and report on lead quality.
Seniority
Senior, hands-on IC