Brand Growth and Innovation Leader
Core
Lead brand building and transformational innovation strategy for the Kotex portfolio across North America, driving consumer insights, product development, and commercialization to deliver business growth.
Role type
Senior Brand Growth and Innovation Leader (Strategy & Portfolio Management)
Builds
Innovation pipeline, new product concepts, and strategic business plans for feminine care brands
Domain
Consumer Packaged Goods (CPG) / Feminine Care
Deliverable
product features
Required skills
Brand strategy development, consumer insight identification, innovation portfolio management, P&L management, cross-functional leadership, agency partner management, market dynamics analysis
Preferred skills
MBA with Marketing concentration
Technologies
None stated
Responsibilities
Drive identification and fulfillment of unmet consumer needs; Articulate insight-based innovation strategy; Lead strategy, concept creation, and product design delivery; Collaborate on Strategic Business Plan development; Lead cross-functional teams for innovation pipeline; Drive business model innovation; Deliver business objectives including net sales and market share; Manage innovation priorities and budget; Present to North American Leadership Team
Seniority
Senior, hands-on IC with strategic oversight