Analytics
Core
Senior consultant designing and implementing web analytics solutions, data integrations, and reporting strategies for client websites and applications.
Role type
Senior IC analytics consultant (web analytics & digital strategy)
Builds
Customized web analytic collection code, tag management strategies, and data integrations for client digital platforms
Domain
Digital marketing, web analytics, and data integration
Required skills
Web analytics, JavaScript, HTML, web protocols, online marketing, business models, data connectors, report builders, tag management
Preferred skills
Adobe Analytics, SQL, data modeling, data warehousing, Node.js, Python, APIs, mobile analytics, social media analytics, ERP/SaaS implementation
Technologies
Adobe Experience Cloud, Tag Management Platforms, Node.js, Python, SQL
Responsibilities
Design customized web analytic collection strategies and generate implementation code; Validate, debug, and resolve technical issues in analytics implementations; Advise stakeholders on data sources, connectors, and reporting; Integrate analytics with other Adobe products and external systems; Mentor team members and collaborate with engineering and QA teams.
Seniority
Senior, hands-on IC