Field Marketing Director
Core
Lead comprehensive field marketing strategy and execution for MISUMI Americas, driving demand generation, brand authority, and customer engagement through events and community programs.
Role type
Senior IC field marketing director
Builds
Corporate and community events, account-based experiences, SWAG initiatives
Domain
B2B manufacturing and industrial markets
Deliverable
product features
Required skills
Field/event/experiential marketing strategy, event planning and execution, ABM partnership, budget ownership ($1M+), vendor and agency management, ROI analysis, C-suite presentation
Preferred skills
B2B technology or industrial market experience, building programs from the ground up, 35-40% travel capability
Technologies
None stated
Responsibilities
Own planning and execution of all corporate and community events; Partner with the Director of ABM to plan and execute account-based events; Own SWAG program strategy and budget; Own event and field marketing performance reporting and ROI analysis; Define and own field marketing strategy, budget, and annual plan
Seniority
Senior, hands-on IC
