Head of Marketing
Core
Own the marketing function including demand generation, market positioning, product marketing, brand, communications, and agency partnerships to drive marketing-sourced pipeline.
Role type
Head of Marketing (VP-level)
Builds
Marketing strategy, demand generation programs, brand positioning, and an AI-enabled operating model for the company.
Domain
B2B SaaS / Commerce Technology
Required skills
Demand generation, Market positioning strategy, Product marketing, Team leadership, AI operating model, Budget management
Preferred skills
Product marketing depth, Commerce intelligence, Retail media, Martech, Adtech, Institutional investor presentation, Category creation, Thought leadership
Technologies
AI agents, Martech, Adtech
Responsibilities
Own demand generation programs, Form market positioning strategy, Lead product marketing and launch, Manage brand and agency relationships, Lead and develop a multi-function marketing team, Build an AI-enabled marketing operating model, Stand up a customer community
Seniority
Executive, hands-on IC with team leadership