Analista de Martech JR
Core
Operar e configurar campanhas de marketing automatizadas e jornadas de CRM na plataforma Marketo Engage para clientes.
Role type
Junior CRM Marketing Operations Analyst
Builds
Automated email campaigns, Smart Campaigns, and customer segmentation flows
Domain
Marketing Technology (Martech) / CRM
Required skills
Marketo Engage, Smart Campaigns, Smart Lists, Email automation, Audience segmentation, HTML basics, Task management tools
Preferred skills
Experience with Adobe Marketo Engage ecosystem, Knowledge of email metrics analysis
Technologies
Marketo Engage, Asana, Trello, Corework
Responsibilities
Configure and schedule automated email campaigns, Create and maintain Smart Campaigns and Programs, Segment audiences based on behavior and demographics, Validate campaign quality including links and personalization, Monitor campaign metrics and support analysis, Update task management tools, Maintain process documentation
Seniority
Junior, hands-on IC