Senior Product Manager, Ads Exchange
Core
Own and scale the programmatic advertising exchange and SSP capabilities, ensuring stability, performance, and revenue growth for Life360's family ads platform.
Role type
Senior Product Manager, Ads Exchange
Builds
Programmatic advertising exchange, SSP capabilities, and ad tech integrations
Domain
AdTech, Programmatic Advertising, Location Intelligence
Deliverable
production ML models | product features | dashboards & analysis
Required skills
Programmatic advertising expertise, Exchange operations, Supply/demand dynamics, Auction mechanics, OpenRTB/Prebid/Google Open Bidding, Header bidding, Cross-functional leadership, Strategic roadmap ownership
Preferred skills
AI-driven buying/selling protocols, CTV experience, External partner representation
Technologies
OpenRTB, Prebid, Google Open Bidding
Responsibilities
Manage day-to-day exchange operations and incident resolution, Define product vision and roadmap for programmatic offerings, Optimize monetization through auction mechanics and partner mix, Manage integrations across Web, Mobile, and CTV, Drive future platform investments in AI protocols, Collaborate with Sales, Marketing, Finance, and Legal teams
Seniority
Senior, hands-on IC
