CareerPlan

Senior Social Commerce Strategist (Permanent)

VML Enterprise Solutions United KingdomFull-time2026-09-15 → 2026-11-11

Core

Senior strategist owning the commercial strategy, channel economics, and operating models for global brands to build, launch, and scale on social commerce platforms, with a primary focus on TikTok Shop.

Role type

Senior Social Commerce Strategist (IC with team leadership)

Builds

Social commerce strategies, channel P&L models, forecasts, and operating blueprints for major brands.

Domain

Digital Marketing / Social Commerce / E-commerce

Required skills

Social commerce strategy, Channel economics & unit economics, Trading & forecasting, Operating model design, Paid & organic integration, Team leadership, Client advisory

Preferred skills

TikTok Shop expertise (Seller Centre, GMV Max, LIVE), Meta platform expertise, Global market expansion experience

Technologies

TikTok Shop, Meta, YouTube, GMV Max, Spark Ads, 3PL systems

Responsibilities

Build channel P&L models and unit economics; Design operating models for market expansion; Lead a small team of strategists; Advise senior client stakeholders on investment mix; Develop content-to-cart and creator strategies.

Seniority

Senior, hands-on IC with team leadership