Perenimals Growth Lead
Core
Architecting a durable, character-driven IP ecosystem with licensing and collaboration potential for a Solana-native stablecoin protocol.
Role type
Senior IP Growth Lead
Builds
A world with visual language, lore, and cultural gravity for a crypto-native IP
Domain
Crypto / Web3 / Character IP
Deliverable
product features
Required skills
IP growth strategy, content and channel strategy, growth metrics definition, team accountability, workstream prioritization, brief creation, collaboration development, licensing strategy, community embedding
Preferred skills
Character-first IP scaling, narrative and world-building, distribution strategy, creator partnerships, crypto-native or gaming-adjacent IP experience
Technologies
Solana
Responsibilities
Own the IP growth strategy and set content/channel plans; Establish and track growth metrics; Manage junior social lead and artist; Identify and pursue collaborations; Develop licensing and partnership point of view; Embed authentically in target communities
Seniority
Senior, hands-on IC