Direct Mail Production - Cards
Core
Senior analyst leading the planning, execution, and optimization of large-scale Credit Card Direct Mail programs, managing production workflows, financials, and cross-functional partnerships.
Role type
Senior Program Management Analyst (Direct Mail Production)
Builds
Credit Card Direct Mail campaigns and customer-centric communications
Domain
Financial Services / Marketing Operations
Required skills
Direct mail planning and execution, complex customer data management, cost reduction initiatives, pricing strategies, BPO supplier management, operational model adaptation, financial reporting, audit management, compliance and regulatory adherence, risk assessment
Preferred skills
Data orientation, change management, stakeholder influence, Microsoft Office suite (Word, Excel, PowerPoint)
Technologies
Microsoft Word, Excel, PowerPoint
Responsibilities
Partner with Marketing, CRM, MIM, and CFO teams to execute direct mail programs; manage creative and production planning; drive innovation in creatives and process efficiencies; lead initiatives for production consolidation and standardization; manage program financials and audits; ensure compliance with quality and regulatory standards; assess risk in business decisions.
Seniority
Senior, hands-on IC with leadership responsibilities