Marketing Systems & AI Automation Manager
Core
Architecting, automating, and optimizing marketing data workflows to drive pipeline growth and improve outbound/inbound effectiveness for a B2B SaaS intelligence company.
Role type
Senior individual contributor marketing systems & AI automation manager
Builds
Automated GTM workflows, data enrichment pipelines, and AI-driven outreach systems
Domain
B2B SaaS marketing technology and data orchestration
Deliverable
production ML models | product features
Required skills
B2B SaaS marketing automation, data orchestration, API integrations, workflow engineering, data enrichment, generative AI integration, Python/JavaScript/SQL scripting, predictive analytics
Preferred skills
Experience with Clay, Lusha, ZoomInfo, Marketo, Salesforce, Outreach, 6sense, Hockeystack
Technologies
Marketo, Salesforce, Zapier, Clay, Lusha, ZoomInfo, Outreach, OpenAI, Anthropic, Python, JavaScript, SQL, 6sense, Hockeystack
Responsibilities
Design and maintain complex automation workflows for marketing and sales outreach; Architect integrations between marketing platforms, CRM, and GTM tools; Build and manage data enrichment processes using APIs and webhooks; Ensure data integrity, hygiene, and consistency across platforms; Evaluate and implement new technologies to improve GTM capabilities; Measure campaign success and optimize data routing based on performance metrics.
Seniority
Senior, hands-on IC