Director, Product Marketing
Core
Strategic leadership role shaping product marketing direction, positioning, pricing, and go-to-market strategy for a growing B2B SaaS portfolio in an AI-driven market.
Role type
Director, Product Marketing
Builds
Multi-product, AI-native B2B SaaS portfolio
Domain
B2B SaaS, Artificial Intelligence
Deliverable
product features
Required skills
B2B SaaS product marketing, pricing strategy, go-to-market strategy, competitive positioning, win/loss analysis, sales enablement, executive communication, roadmap prioritization, team mentorship
Preferred skills
Proposal/RFP experience, experience in proposal or sales enablement industry
Technologies
None stated
Responsibilities
Define and execute strategies to strengthen market positioning and accelerate product adoption; Lead go-to-market strategies for major product launches; Develop pricing and packaging strategies; Lead competitive positioning and win/loss analysis; Collaborate on long-term product and market strategies; Advise product leaders on roadmap prioritization; Mentor product marketing professionals; Represent the product portfolio externally through analyst briefings and industry events; Ensure consistent positioning and messaging across products and channels.
