Senior Director – TV, Audio, and Display Innovation
Core
Lead the development of future TV, Audio, and Display (TVAD) strategies by identifying inefficiencies, prototyping solutions, and driving transformative changes to enhance market differentiation and client outcomes.
Role type
Senior Director, Strategy & Innovation
Builds
Next-generation TVAD approaches and proof-of-concept solutions
Domain
Digital Marketing / Media Buying / Attribution
Deliverable
product features
Required skills
Strategic vision, hands-on prototyping, cross-functional leadership, executive presence, media buying mechanics, ambiguity management
Preferred skills
TVAD campaign management, YouTube/Streaming TV expertise, partner evaluation
Technologies
YouTube, Streaming TV, Online Video, Display, Audio
Responsibilities
Identify and resolve friction points across cross-functional teams; prototype new technologies and solutions; evaluate third-party partners for differentiated offerings; represent the company as an external thought leader; advocate for structural and technical changes to the executive team.
Seniority
Senior, hands-on IC with strategic leadership