Senior Manager, Growth Marketing Strategy & Operations
Core
Accountable for the business performance of the Paid portfolio (conversions, CAC, and ROI) and the operating rhythm including forecasts, executive reviews, and testing roadmap.
Role type
Senior Manager, Growth Marketing Strategy & Operations
Builds
Paid media portfolio performance, forecasts, executive review cadences, and testing roadmaps
Domain
Performance Marketing / Growth / Food & Beverage
Required skills
Multi-channel paid media ownership, P&L forecasting, executive review facilitation, team mentorship, AI tool utilization, financial reconciliation, budget allocation, variance analysis
Preferred skills
Matrixed team management, strategic system building, advanced Excel/Google Sheets fluency, C-level communication
Technologies
Excel, Google Sheets, AI tools
Responsibilities
Diagnose variance in conversions, CAC, and ROI; build and refresh P&L forecasts; drive weekly business reviews and QBRs; manage spend allocation across the Paid portfolio; mentor the Manager, Growth Channels and Manager, Reactivations/RAF; escalate performance gaps to global partners; use AI to automate reporting and planning cycles
Seniority
Senior, hands-on IC with management responsibilities