Senior Product Marketing Manager, CPQ
Core
Own the go-to-market strategy for the CPQ (Configure-Price-Quote) product line, defining positioning, messaging, and campaigns to help sales teams close deals faster and expand ACV.
Role type
Senior Product Marketing Manager (CPQ)
Builds
GTM strategy, AI positioning, campaign vision, sales enablement tools, and adoption campaigns for the CPQ suite.
Domain
B2B SaaS, Revenue Operations, Document Workflow Automation
Deliverable
product features
Required skills
B2B SaaS product marketing, AI tool fluency, content strategy, campaign planning, go-to-market strategy, win/loss analysis, roadmap influence
Preferred skills
Sales tech experience, RevOps experience, quote-to-cash workflows
Technologies
AI tools
Responsibilities
Define CPQ GTM strategy and positioning; Lead AI positioning and translate features to outcomes; Partner with Product on roadmap and strategy; Develop campaign vision with demand gen; Enable Sales with tools and win/loss analysis; Drive post-launch adoption and expansion.
Seniority
Senior, hands-on IC
