CareerPlan

Principal, Customer Strategy & Storytelling

Austin, TXFull-time$156k–$200k2026-11-05 → 2026-11-11
Based in United States

Core

Establish, scale, and architect narratives for Cloudflare's Developer Platform and AI infrastructure to showcase value to internal teams and the global ecosystem.

Role type

Principal, Customer Strategy & Storytelling (Individual Contributor)

Builds

Scalable customer storytelling programs, enablement assets, and advocacy networks for the Developer Platform.

Domain

Internet infrastructure / Developer tools / AI

Deliverable

product features

Required skills

Customer strategy, narrative creation, cross-functional program building, technical fluency with developer products, stakeholder management, strategic insights, impact measurement

Preferred skills

Experience in fast-growing organizations, comfort with ambiguity, entrepreneurial mindset

Technologies

None explicitly listed

Responsibilities

Identify and develop compelling customer stories; partner with Marketing on content and campaigns; create enablement assets for sales and partners; showcase technical wins to developer communities and enterprise buyers; cultivate relationships with strategic customers and account teams; surface emerging customer use cases and trends; measure program effectiveness through adoption and commercial impact.