Principal, Customer Strategy & Storytelling
Core
Establish, scale, and architect narratives for Cloudflare's Developer Platform and AI infrastructure to showcase value to internal teams and the global ecosystem.
Role type
Principal, Customer Strategy & Storytelling (Individual Contributor)
Builds
Scalable customer storytelling programs, enablement assets, and advocacy networks for the Developer Platform.
Domain
Internet infrastructure / Developer tools / AI
Deliverable
product features
Required skills
Customer strategy, narrative creation, cross-functional program building, technical fluency with developer products, stakeholder management, strategic insights, impact measurement
Preferred skills
Experience in fast-growing organizations, comfort with ambiguity, entrepreneurial mindset
Technologies
None explicitly listed
Responsibilities
Identify and develop compelling customer stories; partner with Marketing on content and campaigns; create enablement assets for sales and partners; showcase technical wins to developer communities and enterprise buyers; cultivate relationships with strategic customers and account teams; surface emerging customer use cases and trends; measure program effectiveness through adoption and commercial impact.

