Market Researcher
Core
Lead end-to-end quantitative and qualitative research studies to shape brand strategy, product positioning, and go-to-market planning for entrepreneurs and small businesses.
Role type
Senior Market Researcher (Research & Insights)
Builds
Customer research panels, brand tracking reports, thought leadership studies, ad/content testing cycles, and executive-ready insight narratives.
Domain
B2B SaaS / HR Tech / Consumer Insights
Required skills
Mixed methods research, survey design, sampling, advanced data cleaning, qualitative interviewing, data storytelling, vendor management, research platform proficiency
Preferred skills
Agency-side research experience, Qualtrics expertise, Great Question platform experience, AI literacy in research operations
Technologies
Qualtrics, Great Question
Responsibilities
Manage customer research panel strategy and execution; support brand tracking operations and data hygiene; execute thought leadership research with external vendors; drive ad and content testing cycles; synthesize insights into executive narratives; optimize ResearchOps workflows and mentor junior staff.
Seniority
Mid-Senior, autonomous IC with some coaching
