Data Strategy & Analytics Senior Analyst
Core
Lead data storytelling, client engagement, and measurement strategy for digital marketing campaigns across paid media and CRM channels.
Role type
Senior IC data strategy & analytics analyst (client-facing)
Builds
Client measurement roadmaps, cross-channel performance stories, and strategic recommendations
Domain
Digital marketing, advertising technology, and data analytics
Required skills
Data storytelling, client relationship management, marketing measurement, SQL, ETL tools, data visualization (Datorama, Looker, Power BI, Tableau), Google Analytics/Adobe Analytics, tag management (GTM), adtech targeting and measurement
Preferred skills
Pharmaceutical or healthcare vertical experience, AI tool building
Responsibilities
Lead data storytelling efforts to craft holistic cross-channel performance stories; support the DS&A leader in developing client measurement roadmaps; manage client relationships to understand business questions and success drivers; develop regular reporting on campaign performance and establish strategic recommendations; execute custom analyses to uncover optimization insights; own the full data tech stack for client teams; grow departmental knowledge by presenting learnings and providing feedback on internal tools
Seniority
Senior, hands-on IC with client management and mentorship responsibilities
