Senior Analyst, Strategy
Core
Lead client communications, oversee campaign execution and project management, and drive program management and innovation for digital media clients.
Role type
Senior IC strategy analyst (digital media account management)
Builds
Sophisticated paid digital media programs across social, video, search, and programmatic channels
Domain
Digital advertising and media buying
Required skills
Client relationship management, campaign execution, project management, data analysis, MS Excel, strategic planning, mentoring
Preferred skills
Digital advertising account management, yield optimization, marketing strategy consulting, brand management
Technologies
Meta ads, Twitter, YouTube, Hulu, Google, Bing, DSPs, Advanced TV
Responsibilities
Act as day-to-day contact for clients and vendors; partner with clients to understand business goals; design and execute sophisticated media programs; mentor junior analysts; monitor campaign setup and performance; contribute to client insights and strategy reports
Seniority
Senior, hands-on IC
