Influencer Strategist
Core
Lead influencer strategy for priority client accounts across EMEA, integrating creators into brand plans from the brief stage to drive revenue and shape brand ideas before production.
Role type
Senior Influencer Strategist (Agency)
Builds
Integrated digital marketing plans combining influencer, paid social, search, and creative content for global brands.
Domain
Digital Marketing / Influencer Marketing / EMEA
Deliverable
product features
Required skills
Influencer strategy, integrated marketing planning, paid media integration, pitch development, cross-cultural team collaboration, strategic synthesis, client presentation, research and analysis.
Preferred skills
German or Dutch language proficiency, experience with AI search and private channels.
Technologies
Paid Social, SEO, GEO, Augmented Reality, Chatbots
Responsibilities
Lead influencer strategy from brief to plan for priority accounts; bring creators in early to shape brand ideas; coordinate with Paid Social, Social, SEO, and Creative teams; support pitches with influencer thinking; review and coach strategists across regions.
Seniority
Senior, hands-on IC with mentorship responsibilities