Senior Growth Marketing Manager
Core
Lead B2B demand generation and account-based marketing for Clever's App Partner business to generate qualified pipeline and support new-business revenue.
Role type
Senior Growth Marketing Manager (Partner Demand Generation)
Builds
Modern B2B demand generation engine, account-based marketing programs, and integrated multichannel customer journeys.
Domain
B2B SaaS / Education Technology
Required skills
B2B growth marketing, demand generation, account-based marketing, account segmentation, sales partnership, funnel optimization, CRM/marketing automation, data analytics, cross-functional leadership, strategic experimentation
Preferred skills
Technical B2B SaaS marketing, education technology, Apollo/Salesforce/intent data, automated signal-triggered programs, AI-powered conversational marketing, customer expansion
Technologies
Apollo, Salesforce, intent data, sales engagement technologies, AI-powered conversational marketing
Responsibilities
Develop and execute integrated demand generation strategies; build scalable account-based marketing programs; turn buying signals into action; create compelling multichannel customer journeys; innovate conversion experiences; partner across Sales, Product Marketing, and Lifecycle teams; support customer expansion; measure performance and optimize results
Seniority
Senior, hands-on IC
