Manager, Paid Search
Core
Lead discovery, audits, and execution of top-tier client paid search campaigns while mentoring specialists and managing platform partnerships.
Role type
Manager, Paid Search
Builds
Client paid search campaigns and performance reporting
Domain
Digital Marketing / Life Sciences & Pharma
Required skills
Paid search campaign management, Keyword strategy, Landing page optimization, Analytics tracking, QA processes, Client reporting, Platform mastery (Search Ads 360, Marin, etc.), Microsoft Excel
Preferred skills
Life Sciences/Pharma account experience, Agile problem solving, Mentorship
Technologies
Google Ads, Search Ads 360, Marin, Optmyzr, Smartly.io, Adalysis, Microsoft Excel, Google Workspace
Responsibilities
Lead discovery and audits for client PPC goals, Optimize landing pages and analytics tracking, Develop testing and keyword plans, Drive performance against KPIs (ROAS, CTR, CPA), Deliver clear insights to clients, Manage platform partnerships with Google/Yahoo/Microsoft, Maintain high QA standards for ad plans, Mentor paid search specialists
Seniority
Manager, hands-on leadership & mentorship