Head of Marketing - Symmetry
Core
Lead enterprise B2B marketing strategy and execution for an AI-native payroll infrastructure platform, empowering a full-stack marketing team to drive demand, brand visibility, and sales enablement.
Role type
Senior leadership IC (Head of Marketing)
Builds
Enterprise B2B marketing programs, demand generation, product marketing, digital presence, and sales enablement for payroll tax APIs and software tools.
Domain
Fintech / Payroll Infrastructure / AI / SaaS
Required skills
B2B enterprise marketing strategy, demand generation, team leadership and mentorship, digital marketing, data analytics, technical product marketing (APIs/SDKs), brand positioning
Preferred skills
Payroll or fintech domain experience, AI-native builder mindset
Technologies
Marketing automation tools, analytics platforms, AI tools
Responsibilities
Develop comprehensive marketing strategies aligned with business objectives; drive multi-channel demand generation and lead nurturing; build and mentor a high-performing marketing team; enhance digital presence through SEO and content; enable sales teams with collateral and training; implement data-driven lifecycle marketing programs; amplify brand positioning; leverage data analytics for campaign optimization.
Seniority
Senior, hands-on IC
