Analyst/ Senior Analyst, Pricing Marketing (Bangkok Based, relocation provided)
Core
Develop at-scale marketing programs and optimize customer lifetime value through data-driven search and display campaigns.
Role type
Senior Analyst, Pricing Marketing
Builds
Measurable marketing programs across search and display channels
Domain
Travel technology / Performance Marketing
Deliverable
production ML models | dashboards & analysis
Required skills
SQL, Python, R, Excel, statistical modeling, numerical reasoning, data analysis
Preferred skills
Digital marketing experience, academic research experience
Technologies
Google Ads, Bing Ads, Baidu, Naver, Facebook, Twitter, Instagram, SAS, SPSS, VBA, Microsoft SQL Server, Tableau, Microsoft Power BI, Pandas
Responsibilities
Experiment with text ads, bidding, and campaign structures on search engines; Test, analyze, and optimize display campaigns on social media platforms; Analyze experiment data to develop optimization models and build dashboards for account managers.
Seniority
Senior, hands-on IC