[쿠팡] 광고사업부 중/대형 광고주 Account Manager
Core
Account Manager for mid-to-large advertisers, responsible for analyzing ad performance data, developing optimal media plans, and providing strategic consulting to drive advertiser business growth on Coupang's platform.
Role type
Senior Account Manager (Advertising)
Builds
Optimized media plans and data-driven growth strategies for advertisers
Domain
E-commerce advertising and media planning
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Category trend analysis, strategic planning, 1:1 client consulting, retail ecosystem knowledge, performance reporting, negotiation, complex idea simplification
Preferred skills
Data analysis for marketing strategy, structured proposal of improvement points, full-funnel marketing media plan experience
Technologies
MS Office (Excel, PowerPoint)
Responsibilities
Analyze vast numerical data to support advertiser ROI and propose value-based growth strategies; Develop optimal media plans utilizing Coupang's full range of ad products to meet advertiser KPIs; Provide strategic consulting on campaign optimization and performance improvement; Diagnose product competitiveness and offer early activation and demand forecasting consulting; Deliver weekly, monthly, and quarterly performance reports
Seniority
Senior, hands-on IC
