Campaign Manager UGC & Influencer Marketing
Core
Managing content, UGC, and influencer marketing campaigns from brief to delivery, building creator networks, and negotiating compensation models for ICA Reklam.
Role type
Campaign Manager (UGC & Influencer Marketing)
Builds
Content, UGC, and influencer marketing campaigns for ICA Reklam
Domain
Retail marketing, Influencer marketing, UGC
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Strategic and operational management of UGC/influencer campaigns, creator network building, contract negotiation, campaign quality and budget control, data-driven analysis and optimization
Preferred skills
Experience with influencer marketing system support
Technologies
Influencer marketing systems
Responsibilities
Establish the business offer and creator network, match creators to campaigns and target groups, handle briefing, feedback, contracts, and delivery, negotiate fees and compensation models, manage quality, budget, and timelines, conduct campaign follow-up and analysis
Seniority
Mid-level, hands-on IC