Mr D - Senior Copywriter and Content Strategist
Core
Craft compelling copy and content strategy for a diverse brand ecosystem including restaurants, groceries, and retailers to drive customer conversion and retention.
Role type
Senior Copywriter and Content Strategist
Builds
Engaging campaigns, app content, digital experiences, and brand storytelling across multiple channels.
Domain
E-commerce, Retail, Food & Grocery
Deliverable
product features
Required skills
Creative copywriting, strategic storytelling, brand voice management, team leadership, content calendar management, SEO content creation, cross-functional collaboration, proofreading, agency relationship management
Preferred skills
Creative agency experience, e-commerce/on-demand writing experience, blogging experience, CMS proficiency, keyword search knowledge
Technologies
Content Management Systems
Responsibilities
Develop creative campaign concepts and write copy for email, website, social media, advertising, and in-app notifications; Act as a voice champion ensuring consistency in messaging across verticals; Turn complex ideas into clear, impactful narratives; Partner with designers and marketing teams to develop integrated campaigns; Take ownership of written content for app CTAs, promotions, and long-form editorial.
Seniority
Senior, hands-on IC with team management