Senior Brand Content Strategist & Copywriter - San Francisco
Core
Define and own Plaud's verbal identity and copy system for the AMER market, ensuring consistent voice across product, web, and campaign channels while executing high-impact brand storytelling.
Role type
Senior Brand Content Strategist & Copywriter
Builds
Brand voice systems, style guides, copy frameworks, and narrative architecture for consumer AI hardware products.
Domain
Consumer AI hardware and Pro tools
Deliverable
product features
Required skills
Brand copywriting, content strategy, verbal identity system design, cross-functional coordination, product marketing, narrative architecture, AI tooling integration, editorial judgment, stakeholder presentation
Preferred skills
Building self-serve copy systems (style guides, decision trees), AI-assisted writing strategy
Technologies
ChatGPT, Claude, Jasper
Responsibilities
Define voice pillars, tone registers, and copy standards; build copy frameworks with product marketing; partner with designers and channel managers; bridge product specs to value props; own storytelling for key brand channels; integrate AI tools into copy production.
Seniority
Senior, hands-on IC
