Events Marketing Manager
Core
Plan, execute, and measure new events and programs (trade shows, hosted events, customer experiences, workshops, sponsorships) to drive business impact for Samsara's IoT platform.
Role type
Events Marketing Manager
Builds
High-impact field marketing programs and events for the Connected Operations™ Cloud platform
Domain
IoT / Industrial Operations / Field Marketing
Deliverable
product features
Required skills
Event strategy and planning, End-to-end event program management, Budget management and forecasting, CRM proficiency (Salesforce), Cross-functional collaboration, Project management, Data tracking and KPI measurement
Preferred skills
Strategic partnership management, Executive presentation skills, Demand generation mindset, Creative thinking
Technologies
Salesforce, Marketing Automation platforms
Responsibilities
Own trade show and hosted event strategy, planning, execution, and success; Execute end-to-end event program management and logistics; Manage event budget forecast and reporting; Facilitate timely event lead processing within Salesforce; Own project management tools and event calendars; Champion company cultural principles
Seniority
Mid-level, hands-on IC