Principal Technical Product Marketing Manager
Core
Own technical positioning and feature-level differentiation for a data-activated content generation and AI decisioning platform, translating architecture and APIs into compelling stories for technical buyers.
Role type
Principal Technical Product Marketing Manager
Builds
Technical sales assets, integration narratives, enablement resources, and thought leadership content for enterprise deals.
Domain
B2B SaaS, Martech, Customer Data Platforms (CDP), Marketing Automation
Deliverable
product features
Required skills
Technical product marketing, API/integration knowledge, cloud architecture understanding, technical content creation, enterprise sales enablement, stakeholder communication
Preferred skills
Enterprise RFP support, familiarity with ESPs/CDPs/data warehouses, scaling technical programs, technology partner collaboration
Technologies
APIs, integrations, cloud architecture, SaaS, ESPs, CDPs, data warehouses
Responsibilities
Own technical product positioning and feature-level differentiation; Translate product architecture and data flows into messaging for technical audiences; Partner with Product/Engineering on launch narratives; Build integration narratives across enterprise technologies; Create technical sales assets (diagrams, guides, battlecards); Partner with Sales on complex enterprise opportunities; Develop technical enablement and demo narratives; Build scalable content and RFP responses; Develop technical thought leadership.
Seniority
Senior, hands-on IC
