Sr. Manager, Digital Marketing
Core
Lead paid media strategy and lifecycle marketing to drive MQLs, meetings, pipeline dollars, and units for Rubrik's cyber security solutions.
Role type
Senior Manager, Digital Marketing (Paid Media)
Builds
Paid media campaigns and lifecycle marketing programs for enterprise cyber security clients
Domain
Cyber Security / B2B SaaS
Deliverable
product features
Required skills
Paid media strategy, team leadership, lifecycle marketing, strategic planning, performance optimization, CRM data integration, budget management, reporting, content strategy, brand management
Preferred skills
Adobe Analytics experience
Technologies
Google Ads, LinkedIn Ads, Facebook Ads, programmatic platforms, Salesforce, Tableau
Responsibilities
Develop and own paid media strategy; execute lifecycle marketing strategies; lead and mentor a team of paid media experts; oversee planning and optimization of paid media initiatives; manage paid media budget for maximum ROI; provide performance reports to senior stakeholders.
Seniority
Senior Manager, hands-on leadership