Principal Product Marketing Manager - IIS
Core
Define positioning, value propositions, and messaging for Huntress's In-house IT and Security (IIS) segment to enable sales and channel partners to close business with small and mid-sized organizations.
Role type
Principal Product Marketing Manager (B2B Cybersecurity)
Builds
Marketing narratives, content, enablement assets, and demand programs for the IIS segment
Domain
Cybersecurity / Enterprise Security
Deliverable
product features
Required skills
B2B product marketing, cybersecurity domain expertise, buyer-centric messaging, go-to-market strategy, sales enablement, channel partner management, Microsoft alliance collaboration, AI workflow orchestration
Preferred skills
Experience with small and mid-sized business (SMB) buyers, experience with in-house IT and security buyers
Technologies
AI tools for market analysis and content development
Responsibilities
Own IIS segment positioning and message architecture; Conduct research to represent buyer voice in product roadmap; Partner with campaigns to create demand programs; Equip sales teams with talk tracks and content; Support channel team with vertical-specific materials; Collaborate with Microsoft alliance team on partnership stories
Seniority
Principal, hands-on IC