Senior Global Event Marketing Manager
Core
Drive strategy, production, and measurement for flagship external events and internal programs (Sales Kickoff, incentive trips) for a high-growth B2B tech company.
Role type
Senior Global Event Marketing Manager
Builds
6+ major global programs annually, including flagship conferences, internal sales kickoffs, and executive programs
Domain
B2B Technology / Customer Engagement
Deliverable
production ML models | product features | dashboards & analysis | client delivery | infrastructure | physical/clinical work
Required skills
Event strategy and production, Budget management ($5M+), Vendor negotiation, Data analytics and ROI measurement, Cross-functional collaboration, Project management, Playbook development, Executive program design
Preferred skills
Digital/hybrid event experience, Scalable process building, High-touch executive program management
Technologies
None explicitly listed
Responsibilities
Drive event production and strategy for flagship external and tier 1 internal events; Develop a three-year Executive Program strategy; Manage budgets, vendor contracts, and logistics for global programs; Build playbooks and templates to optimize event operations; Define KPIs and build dashboards to measure event ROI and pipeline generation; Source and negotiate with external speakers and partners
Seniority
Senior, hands-on IC